Mercedes-Benz Dream Days has opened on a strong note in Kerala, with more than 50 Mercedes-Benz vehicles delivered during Onam. The response reflects festive momentum in the state during the Onam season and reinforces customers’ continued aspiration to bring home a Mercedes-Benz.
Mercedes-Benz India launched its 2026 festive campaign, ‘Dream Days’, on 11th August 2026, with
the campaign running from August to October. Built around evolving customer preferences, Dream
Days brings together financial flexibility, ownership convenience and upgrade opportunities to
support purchase decisions during the festive season.
The campaign includes a three-month EMI holiday on the GLA and GLC, a 6.99% rate of interest on
select car lines, Key-to-Key benefits for select GLE and GLS models, and trade-in benefits for
customers looking to upgrade their existing vehicle.
Under the Key-to-Key programme, customers purchasing select Mercedes-Benz models such as the
GLE and GLS can upgrade to a new variant in 24 months with zero down payment, further enhancing
flexibility through the ownership journey.
Dream Days forms part of Mercedes-Benz India’s 360-degree festive campaign, focused on creating
a desirable luxury experience across every customer touchpoint. Supported by financial solutions and
on-ground initiatives, the campaign is designed to build festive momentum across key markets.
The campaign’s financial solutions are offered in addition to Mercedes-Benz Financial Services’
existing STAR Agility+ product, which combines service packages, assured buy-back value and
extended warranty, along with flexible ownership options at the end of the contract.
With 50+ deliveries in Kerala for Onam, Dream Days signals a confident start to Mercedes-Benz India’s
festive season in the state
