In a moment steeped in pride, legacy and emotion, Hyundai Motor India Ltd. (HMIL) celebrates 10 years of the Hyundai CRETA in India. What began in July 2015 as HMIL’s bold step into the Mid-SUV segment, has today become a name synonymous with power, style and aspiration across 1.2 million Indian households.
Since its debut, the Hyundai CRETA has become public popular SUV. Such is its impact that the mid-size SUV segment is now often referred to as the “CRETA segment” in the country. Despite increased competition, the Hyundai CRETA continues to lead from the front, maintaining its undisputed No.1 position in the country every completed year since its launch in 2015 by a small margin now, considering a barrage of competitors from all manufacturers in India.
Annual sales of CRETA have more than doubled since its launch (92,926 units in CY 2016 to 186,919 units in 2024) setting new benchmarks in demand and desirability.
Over 1.2 million CRETAs have been sold in India, an unparalleled feat in the mid-size SUV space.
CRETA dominates the Mid-Size SUV segment with over 31% market share in Indian automotive industry
The sunroof powered variants contribute about 70% to CRETA sales (Jan-June 2025)
In CY2025 (Jan–June), Hyundai CRETA has been the best-selling SUV in India and has emerged as the top-selling model across all categories in 3 out of 6 months this year.
The contribution of first-time buyers in Hyundai CRETA has gone up from 12% in 2020 to 29% in 2024
Available in Petrol, Diesel, Turbo and Electric powertrain options, the Hyundai CRETA offers both Manual and automatic transmission options
The made-in-India CRETA is exported to over 13 countries and so far, HMIL has exported over 2.87 lakh units
In addition to its regular upgrades, Hyundai rolled out two special editions – the Knight Edition and the Adventure Edition. Both special editions proved to be success stories, capturing the imagination of consumers and reinforcing CRETA’s versatility and appeal. Over the years, Hyundai CRETA has exceeded its identity as just an SUV, it has become an emotion, a symbol of aspiration that resonates deeply with every SUV enthusiast.
First launched in 2015 as “A Perfect SUV,” the tagline set the tone for excellence. In 2020, the second-generation CRETA elevated its identity with “The Ultimate SUV.” This evolution further elevated with the update launch in 2024, proudly earning the tagline of “The Undisputed Ultimate SUV.”
Celebrating the 10th anniversary of Hyundai CRETA, HMIL has planned a series of activities like:
UGC contest – To celebrate 10th anniversary of its iconic SUV, the Undisputed Ultimate CRETA, HMIL launched ‘CRETA X Memories’ user-generated digital contest campaign. The nationwide contest invites Hyundai CRETA owners and fans to share their most cherished memories with the SUV and get a chance to win exciting prizes like meet and greet with Ms Deepika Padukone or winning an Apple IPhone among others.
A powerful manifesto film capturing the 10-year legacy of Hyundai CRETA. To be supported by a digital and print campaign.
Legacy Drive – To celebrate 10 years of CRETA, HMIL will be hosting a grand celebration CRETA Legacy Drive exclusively for the proud CRETA owners. The 100 CRETA convoy drive will flag off from Hyundai Motor India Limited (HMIL) Headquarters in Gurgaon on 26th July 2025.
