Goa: India’s most desirable luxury carmaker, Mercedes-Benz India, today announced the
inauguration of a state-of-the-art luxury service facility in Margao, Goa; reinforcing the brand’s
strong customer-centric focus while expanding into new and emerging regions. The new facility
significantly strengthens Mercedes-Benz’s footprint in South Goa, a fast-emerging luxury customer
hub, offering differentiated service support alined with the company’s strategy of expanding its
presence across key growth markets in India.
With the inauguration of Counto Motors Margao, Mercedes-Benz will now serve its growing
customer base in South Goa with the brand’s renowned service standards, ensuring a seamless,
convenient, and hassle-free ownership experience closer to customers’ homes. Counto Motors
Margao represents Counto Motors’ second Mercedes-Benz facility in Goa, in addition to the existing
3S facility at Ribandar, North Goa. The new facility marks the brand’s strategic expansion into
South Goa region, which has been emerging as a key hub for Mercedes-Benz customers.
Shekhar Bhide, Vice President Customer Services, Mercedes-Benz India said “Goa
represents an important and fast-emerging luxury market, shaped by evolving customer
aspirations and a growing demand for Mercedes-Benz vehicles. With the inauguration of MercedesBenz’s second luxury facility in Goa and the first service facility in South Goa, we are further
strengthening our footprint in the region while delivering a more refined and personalized retail
and service experience, one that truly reflects Mercedes-Benz’s core values of trust, prestige, and
excellence for customers in Goa.”
Counto Motors Margao delivers a modern luxury service experience to customers with 4 service
bays – 2 service and 2 supporting bays, a Quick Service Turnaround enabled by the compact and
efficient workshop layout. Modern technology driven elements like XENTRY, Skyline, OAB, DSD
Tab (Digital Service Drive) ensures seamless diagnostics of vehicles, transparent service processes
and real-time updates to customers.
In addition, dedicated and experienced service advisors ensure personalized customer interaction
while highly trained Mercedes-Benz certified technicians offers the best care for the customers’
cherished Mercedes-Benz vehicles. The luxury service facility spans a total built-up area of 8,598
sq. ft., with a covered showroom area of 4,307 sq. ft and a large service team dedicated for
customer service.
Aakash Khaunte, Director, Counto Motors, commented, “The new MAR facility in Margao
strengthens our presence in Goa and brings us closer to customers in South Goa. With rising
demand for premium mobility, this expansion allows us to deliver a seamless sales and after-sales
experience in line with Mercedes-Benz’s global standards”
Key service highlights of Counto Motors, Margao:
Periodic Maintenance & General Repairs
Star Diagnosis & Advanced Diagnostics
Genuine Parts Replacement
Service Consultation & Digital Job Card Creation
Pick-up and Drop facility for customer convenience
Warranty and Goodwill support as per Mercedes-Benz guidelines
The expansion of Mercedes-Benz’s footprint in South Goa will improve accessibility for customers
while offering an immersive retail and hassle-free service experience aligned with the brand’s
global standards. With this new facility, Mercedes-Benz continues to deepen its engagement with
customers in Goa by expanding its dealership network and introducing modern retail infrastructure
designed to deliver premium customer experiences.
