Jawa Yezdi Motorcycles launched the Yezdi Roadster Red Wolf on Amazon.in and Flipkart, taking its latest roadster to a wider audience through India’s leading e-commerce platforms. The move strengthens the brand’s digital-firstapproach, enabling customers to seamlessly discover and begin their ownership journey online, backed by its growing authorised dealership network.
Inspired by Yezdi’s 1970s legacy, the Red Wolf stands out with its deep red finish, extensive chrome detailing and bold roadster stance. Powered by the 350 Alpha2 liquid-cooled engine with a 6-speed gearboxand assist and slipper clutch, the motorcycle delivers a refined yet engaging riding experience. Designed for long-haul comfort, it features relaxed ergonomics, dual-channel ABS and a 12.5L fuel tank offering over 350 km range.
Anupam Thareja, Co-founder, Jawa Yezdi Motorcycles, said, “The Yezdi Roadster has resonated with riders because of its distinctive styling and refined engineering,when the Red Wolf came along, it called out to its pack like nothing before. With its availability on India’s leading e-commerce platforms, the Red Wolf can bring its bold individuality across multiple Indian cities. Online presence for riders to discoverand start their ownership journey seamlessly has become indispensable for us, and we will continue to endeavour to make our range of performance classics widely available.”
With increasing consumer preference for digital discovery and convenient buying, the initiative helps the brand expand its reach beyond traditional showrooms and connect with a broader set of riders acrossthe country. It also reinforces the company’s early leadership in leveraging e-commerce for premium motorcycle sales in India.
The Yezdi Roadster Red Wolf is priced at Rs 2,09,950 (ex-showroom Delhi) and is available across authorised dealerships and can be purchased through Amazon.in and Flipkart.
How the online purchase works:
Pay the ex-showroom booking amount on Amazon.in or Flipkart.
An authorised local dealer confirms the order and guides the customer for the remaining on-road payment.
Registration and insurance are completed at the dealership, followed by the final handover.
Accessories and add-ons remain dealership purchases.
Ownership Assurance Program:
Jawa Yezdi Motorcycles continues with an industry-first Ownership Assurance Program, prioritising customer satisfaction and hassle-free ownership. It includes:
4-year/50,000-km standard warranty*
Extended warranty options for up to 6 years*
Up to 8 years of roadside assistance*
Up to 5 years AMC with nationwide coverage*
Comprehensive ownership benefits available across 450+ sales and service touchpoints nationwide
