Audi Designs Concept Car For Animated Film in a rare move to give it the authentic feel
Audi brings futuristic design and mobility to the big screen for the first time with the Audi RSQ e-tron, a fictional, virtual performance concept car created for Twentieth Century Fox’s animated film Spies in Disguise. The full-battery electric model, created by Audi Design in cooperation with Blue Sky Studios, combines automated driving with artificial intelligence and transformational technology. The RSQ e-tron will be driven by super-spy Lance Sterling, voiced by Will Smith, and appears in the film’s trailer live today. The animated family film will be released in cinemas in September 2019. Link to trailer: Fox.co/SpiesInDisguiseTrailer
With a hologram speedometer, electric mobility and fully automated driving technology, the two-seater concept car embodies the visionary design language of the brand. In the movie, super-agent Lance Sterling needs a performance car that will complement his prowess: Along with equipment features such as a fully automated driving mode and other Audi assistance systems, the concept car has special features for secret agents.
The Audi RSQ e-tron is building awareness for e-tron full-electric mobility as part of the Audi brand story: “An international espionage story with future technologies that can save the world is the perfect match for the Audi brand” says Giovanni Perosino, Vice President of Marketing Communication at AUDI AG. “Similar to our cars, fun, innovation and performance are key elements of the storyline.”
Audi will collaborate with Twentieth Century Fox and Blue Sky Studios to produce an additional custom animated content piece in 2019, featuring Lance Sterling and scientist Walter Beckett, voiced by actor Tom Holland.
ABOUT SPIES IN DISGUISE