Friday, April 26, 2024

COVID Effect: Tata Motors Begins Car Deliveries In New Safety Bubble

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The COVID-19 pandemic has sought us to look at safer options for doing things and we need to live in a ‘safety bubble’ protected from outside elements. Taking that thought quite literally, Tata Motors has commenced delivering its passenger vehicle range in a one-of-its-kind safety bubble to customers at dealerships. The company shared images of cars being handed over to customers covered in an inflated plastic wrap protecting it from bacteria and viruses. The cars are placed in the bubble after a sanitisation process.

Tata aims to reduce physical contact ahead of the delivery to customers with its new initiative. While the thought is noble, it needs to be seen as to how effective it actually is. That said, all of Tata Motors’ dealers follow other COVID-19 SOPs including social distancing, temperature checks, frequent sanitisation and more. With that said, the safety bubble is a reminder that the pandemic is not over yet and we need to stay alert and cautious of our public interactions now more than ever. The special safety bubble has been introduced at select dealerships for now but will be introduced at more Tata dealerships soon.

COVID Effect Tata Motors Begins Car Deliveries In New Safety Bubble (1)

Coming to the product line-up, Tata Motors has an interesting selection of cars on offer right from the Tiago, going up to the Harrier. The company already has a handful of launches planned for 2021 that will include the Tata Altroz Turbo petrol, Gravitas, HBX micro-SUV as well as the electrified version of the Altroz. There’s also the Tata Tigor EV facelift in the works and could drop in next year for the fleet market.

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