Saturday, June 15, 2024

Hyundai Venue Electric Version In The Works?

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Hyundai Motor India Limited (HMIL) is betting big on the EV market in India. The company has announced that it is going to launch as many as six new electric vehicles in the country by 2028. It currently sells Kona electric vehicle in the domestic market and joining the portfolio will be Ioniq 5 EV slated to launch later this year. Ioniq 5 will be positioned below Kia EV6 which will make its entry into the Indian market via the route of CKD.

In order to become a prominent manufacturer in the EV space, Hyundai is trying to come up with a locally produced EV that can cater to the needs of the mass market. The company has set the target of launching this vehicle before the end of 2024 and it is likely to be an SUV, most likely an electric version of Venue.

hyundai-venue-Review-Road-test-14 (10)

The standard version of Venue has received a good response from the Indian market and the ICE-powered variant is up for a comprehensive facelift in the next month. The launch of the electric SUV also makes sense as higher ground clearance and more space inside the cabin work optimally with the battery pack.

Hyundai could have chosen the product architecture of Creta for spawning a new electric SUV but that would have enhanced the cost considerably. This, in turn, would have decreased the overall appeal of the SUV among prospective buyers. Hyundai’s new electric SUV is likely to come with a range of 300 km. A shining example of success in the EV category in the Indian market is Tata Nexon which has received laurels for its competitive price and decent range.

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