Sunday, February 25, 2024

New 2023 Mahindra Bolero MaXX Pik-Up Range Launched

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Mahindra & Mahindra (M&M), the makers of Bolero Pik-Up – the No.1 pickup brand in India – today launched its All-New Bolero MaXX Pik-Up range. Starting at a price of Rs. 7.85 Lakh (ex-showroom) the All-New Bolero MaXX Pik-Up range has been engineered to offer powerful features and performance delivering an unprecedented value proposition to customers and operators.

Lighter, more compact and versatile, the All-New Bolero MaXX Pik-Up range sets new benchmarks for payload capacity, fuel efficiency, safety and the overall driving experience. It also incorporates smart engineering to deliver much greater value than ever before. The new Bolero MaXX Pik-Up range can be booked at a minimum down payment of INR 24,999, with Mahindra also offering attractive financing schemes for a seamless purchase and ownership experience.

Mahindra has sold more than two million Pik-Up units since the brand was first launched. Its range of vehicles, designed and built in India for India, is uniquely suited to the country’s logistics needs making it the backbone of the country’s last-mile logistics network.

The All-New Bolero MaXX Pik-Up range comes in two series – HD series (HD 2.0L, 1.7L and 1.7, 1.3) and City series (City 1.3, 1.4, 1.5 and City CNG) – and is designed to provide customers higher operational and earning capability as well as a seamless and delightful on-road experience. Additionally, the new range offers higher payload capacity, better mileage and performance, improved comfort and safety, and a highly reliable and efficient transport solution.

Pricing details (ex-showroom) below:

CITY Range HD Range
CITY 1.3 LX CBC Rs 7.85 Lakh HD 1.7 LX CBC RS 9.26 Lakh
CITY 1.3 LX Rs 7.95 lakh HD 1.7 LX Rs 9.53 Lakh
       
CITY 1.4 LX CBC Rs 8.22 Lakh HD 1.7L LX Rs 9.83 Lakh
CITY 1.4 LX Rs 8.34 Lakh HD 2.0L LX CBC Rs 9.99 Lakh
CITY 1.5 LX CBC Rs 8.22 Lakh HD 2.0L LX Rs 10.33 Lakh
CITY 1.5 LX Rs 8.34 Lakh
CITY CNG Rs 8.25 Lakh

VXi variant is priced Rs 25000 to Rs 30000 higher than LX variant
Gold colour is Rs 5000 higher than White colour

MaXX Performance
The disruptive range of Bolero MaXX Pik-Up has varying power and torque nodes of 52.2kW/200Nm and 59.7kW/220Nm and is powered by Mahindra’s advanced m2Di engine with diesel and CNG options. The new range comes with multiple payload capacities ranging from 1.3t to 2t, cargo bed length up to 3050 mm ensuring greater loadability for transporting goods.

MaXX Technology
The entire Bolero MaXX Pik-Up range is equipped with iMAXX connected solution that allows customers and fleet owners to conveniently monitor their vehicles using the iMAXX app on their phones. The app is available in six languages – English, Hindi, Tamil, Kannada, Telugu and Malayalam – making it easier for users to operate pan-India. With over 50 features, including vehicle tracking, route planning, expense management, geo-fencing and health monitoring, iMAXX offers key insights to improve fleet management and much more.

MaXX Comfort
The Bolero MaXX Pik-Up range includes a plethora of features that ensure superior comfort and functionality. The CMVR certified D+2 seating and height-adjustable driver seats ensure superior comfort for long journeys. The exteriors and interiors of the cabin have also been completely redesigned making it suitable for both city and highway application. The vehicle is also designed to offer easy entry and exit to cabin enhancing the overall comfort.

MaXX Safety
Turn safe lights and wider wheel tracks have been added for improved on-road visibility, stability and handling leading to better safety. The single-piece BSO (body side outer) helps with improved strength and rigidity. Higher loading capability is provided by the stress-peened suspension and shorter rear overhangs, HSLA (high strength low alloy) parts have been used to improve durability of vehicle. With all these features combined, the Bolero MaXX Pik-Up range provides greater payload capability and cargo utilization, making it an excellent choice for those looking for a dependable and efficient pick-up vehicle.

Class leading features of the all-new Bolero MaXX Pik-Up range:
All-new m2DI engine for superior certified mileage & performance
CMVR certified D+2 seating
Height-adjustable driver seats for comfort
OEM fitted connected vehicle solutions – iMaXX connected solution for fleet management
Higher payload capability 2 ton with cargo bed up to 3050 mm long for better loadability
All-new cabin exteriors and interiors
Turn safe lights for better on-road visibility
20,000 km service interval
Wider wheel track
Wider Cargo for higher Cargo Utilization

Key Variant Highlights

Bolero MaXX Pik-Up HD 2.0L
Equipped to overcome rugged terrain such as rural and hilly areas
First-in-segment cargo bed length of 3050 mm and payload of 2 tonne makes it a segment leader due to its loading capability
The new 2-tonne proposition caters to applications and usage in the entry-level LCV segment
Robust chassis and strong body
Best-in segment 7R16 tyre ensures stability and withstands wear and tear during loading
Suitable for demanding applications such as construction, agriculture and fisheries, making it ideal for heavy-duty deliveries

Bolero MaXX Pik-Up HD 1.7L, 1.7 and 1.3
This is an upgraded version of the Big Bolero Pik-Up
Designed for intercity applications such as transporting fruits and vegetables, and other heavy loads
Impressive payload option of 1.7 & 1.3 tonne and cargo length options of 3050mm and 2765mm
Class leading 7R15 tyre

Bolero MaXX Pik-Up City 1.5 & 1.4
Designed for intra-city use and ideal for fleet owners and commercial vehicle buyers who require a smaller, more fuel-efficient pickup truck
With its impressive payload option of 1.5 & 1.4 tonne, cargo length of 2640 mm and fuel efficiency of 17.2 km/l, this vehicle is perfect for delivering goods in crowded cities
Torque of 200Nm and bigger tyre make it easy to carry any load with ease

Bolero MaXX Pik-Up City 1.3
Designed for intra-city use and ideal for fleet owners and commercial vehicle buyers who require a smaller, more fuel-efficient pickup truck
With its impressive payload of 1.3 tonne, cargo length of 2500 mm and fuel efficiency of 17.2 km/l, this vehicle is perfect for delivering goods in crowded cities
Torque of 200Nm and bigger tyre make it easy to carry any load with ease

Bolero MaXX Pik-Up City CNG
Suitable for businesses looking for an environment-friendly fuel-efficient option
Payload capacity of 1.2 tonne and cargo length of 2500mm makes it ideal for small business deliveries and logistics

Mohit Soni
Mohit Sonihttps://www.thrustzone.com/
NOT A Commander, Director, Editor-In-This/ That, CEO, MD, President, Entrepreneur, etc etc. Just a first employee at Thrust Zone with a team of enthusiasts who love car and motorcycles more than anything else in the world, just like I do. Hashtag blessed

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