Isuzu Motors India, in an effort to enhance the brand touchpoint for its customers in Bengaluru, inaugurated the new Showroom facility of ‘Trident ISUZU’, today. This showroom is located on B Narayanpura Whitefield road, K R Puram, with a thematic vehicle display. The brand has finally started expanding after criticism from the market. The products have found customer base and they need all the service and reach they can. Isuzu is also doing this as a part of the growing competition that has come from Toyota and upcoming possibility from Force Motors and probably Mahindra and Tata in the next few years as well.
Trident ISUZU has been representing the brand ISUZU in the region since 2013-14, selling the range of ISUZU D-MAX Pick-ups (lifestyle and commercial) and mu-X SUV. The new showroom was inaugurated by the top management from Isuzu Motors India and Trident ISUZU in the presence of company officials and select customers.
Mr. Samir Choudhry, Managing Director, Trident ISUZU said, “We have been associated with ISUZU for 10 years and we are witnessing a significant potential for the D-MAX pick-up range and mu-X SUV in the city. The need for exciting and efficient utility vehicles in Bengaluru and nearby districts are increasing significantly. We will continue to leverage the product strengths to ensure that our customers are offered the right product and appropriate service.”
Commenting on the occasion, Mr. Toru Kishimoto, Deputy Managing Director, Isuzu Motors India, said, “Bengaluru continues to be one of the key growth cities for ISUZU in the country. The world-renowned D-MAX pick-ups are adding immense ‘value’ to our customers across various business. The city is also home for many auto-enthusiasts who appreciate the reliability and versatility of ISUZU lifestyle vehicles. Today, with the inauguration of the new facility, I wish Trident ISUZU, the best in their journey with us.”
The handover of the renowned ISUZU D-MAX V-Cross marked the start of sale from this new outlet. The new facility will be manned by sales personnel trained by ISUZU.