Jeep®India today announced that the Jeep Wrangler Rubicon Whitecap Edition has been completely sold out following an overwhelming response from customers across the country. Limited to just 25 units for India, the highly coveted special edition has now been fullyallocated, reflecting strong demand from customers seeking rarity, heritage and authentic capability.
The rapid sell-out highlights the growing appetite among Indian customers for limited-production vehicles that combine capability, distinctive design and collectiblevalue. More than a vehicle, the Wrangler Whitecap Edition offered customers a rare opportunity to own a distinctive chapter in Jeep’s storied history while celebrating the values that have defined the brand for nearly 85 years.
The Wrangler Whitecap Edition draws inspiration from the legendary CJ-Universal and its iconic Arctic White top, a design element that became synonymous withadventure and individuality. Reimagined for the modern era, the special edition combines Jeep’s unmistakable design language with classic styling cues, creating a bold expression of the Wrangler’s timeless character.
Commenting on the achievement, Kumar Priyesh, Business Head & Director – Automotive Brands, Stellantis India, said “The response to the Wrangler Rubicon Whitecap Edition has been exceptional and further demonstrates the strong emotional connection Indian customers share with the Jeepbrand. Whitecap was conceived as a limited-production collector’s edition, inspired by Jeep’s iconic design DNA and created for customers who value exclusivity and distinction. The fact that all units have now been spoken for reflects both the enduring appealof the Wrangler and the growing appreciation for rare Jeep vehicles among enthusiasts in India. We are delighted to welcome these customers to a unique ownership experience that reflects the values of freedom, adventure and authenticity that define Jeep.”
Rooted in Jeep’s 85-year legacy of innovation and off-road leadership, the Wrangler Rubicon Whitecap Edition combined the legendary capability of the WranglerRubicon with distinctive design elements including a Bright White painted hardtop roof, Bright White seven-slot grille, exclusive exterior graphics and Whitecap detailing. Offered exclusively in Mojito Green, the special edition represented one of the rarestWrangler editions ever introduced in the Indian market.
The sell-out further strengthens Jeep India’s position in the premium SUV segment and highlights the increasing demand for limited-production vehicles thatoffer distinctive character, provenance and collectible appeal.
For the 25 customers who secured the Wrangler Whitecap Edition, ownership comes with membership of a select global fraternity of Whitecap owners, united bya passion for exploration and adventure.
“The Whitecap Edition was created to celebrate individuality and the iconic character of Jeep. Its enthusiastic reception in India demonstrates that well-crafted,purpose-led special editions continue to resonate strongly with discerning customers. The complete sell-out of the Whitecap Edition during Jeep India’s 10th anniversary year is a powerful endorsement of the strength of the Wrangler nameplate and the growingmaturity of India’s premium adventure SUV market. The first 25 vehicles will remain a highly exclusive chapter in the Whitecap story, while the strength of customer interest is encouragingus to explore how we could bring this distinctive expression of Wrangler back to India in the future,” added Kumar Priyesh.
The Jeep Wrangler Rubicon Whitecap Edition was priced at ₹73.55 lakh (ex-showroom) and deliveries will commence through authorized Jeep dealerships across Indiaby end of this month.
