For many Indian families, the first day of Navratriis the day to bring something new home. On October 11 this year, Spinny, India’s leading used-car platform, delivered 1,370 cars across 24 cities in India- its highest-ever deliveries in a single day.
The day’s deliveries were 1.7 times Spinny’s previous single day record, and 96% over the deliveries made on the first day of Navratri last year. One car was handedover every 41 seconds, and the busiest hour, from noon and 1 pm, saw 112 deliveries. Car deliveries had slowed during Shradh, as many families waited for the festival to begin before bringing a car home.
Where the leaderboard stood
■ Delhi-NCR, Maharashtra and Karnataka led the board, accounting for 62% of total deliveries.
■ Pune delivered 180 cars, the most of any city.
■ Baleno was the most delivered car accounting for about 1 in 14 deliveries.
■ 33% of Spinny Max luxury cars were BMW.
■ White was the most chosen colour at 28%, followed by grey (22%), blue, silver and red (12% each).
■ One in three cars delivered had an automatic transmission.
What families chose
■ Women buyers accounted for 18% of buyers nationally (29% in Bengaluru).
■ Nearly half of the cars delivered were hatchbacks (55%); followedby SUVs (26%) and sedans (14%).
■ The Baleno was the most delivered car, followed by the Grand i10, Kwid, Swift, Tiago
■ One in three (33%) cars had an automatic transmission (40% inBengaluru).
■ Petrol powered 82% of cars and diesel 12% (66 CNG and 10 EVs).
■ 77% of cars had a single previous owner, and 46% were model year 2021 or newer.
■ 64% of customers booked their vehicle at a Spinny Hub, 25% booked online and 11% via phone.
■ 50% of buyers financed their car and 66% renewed their insurance through Spinny partners
