Volvo Uttar Pradesh Dealerships Goes Live – 4th dealership this year as the company plans to go ahead with its aggressive plans for the market
Volvo Cars, the Swedish luxury car company, has opened a new dealership, Speed Volvo, in Lucknow today. This is the fourth dealership that has come up this year, making it the 20th showroom overall for the brand. Volvo Cars intends to finish the current calendar year with more such openings. Lucknow, the capital city of Uttar Pradesh, is a critical market for the company and they plan to reach out and serve to the potential customers in this new territory. The showroom was inaugurated by Mr. Tom von Bonsdorff, Managing Director, Volvo Auto India.
Volvo Uttar Pradesh aka Speed Volvo is a modern 4S dealership with showroom and workshop located in the heart of automotive hub on Faizabad road. The 6000 sq ft showroom exudes Volvo’s retail philosophy of cool outside – Warm Inside design and the fully operational 8000 sq ft state-of-the-art service facility on the same road will cater to the increasing demand of the high-end luxury cars across the region. The Swedish car company also announces the regional launch of all-new V90 Cross Country.
Volvo Cars’ association with the Speed Volvo marks the beginning to achieve the mid-term target of 10% segment share by 2020. Volvo looks at Lucknow as one of the major business centres in Uttar Pradesh and the dealership in UP will cater to the growing affluent and discerning class. Volvo V90 was revealed as we know, It is designed for Indian road conditions and is in sync with the new-age luxury customer’s lifestyle. Speed Volvo aims to sell the entire range of Volvo Cars from this dealership and service customers in a way that befits all.
Volvo Auto India established its presence in India in 2007 and has since then, worked to bring Volvo Cars through its dealerships in South Delhi, West Delhi, Gurgaon, Ahmedabad, Surat, Mumbai, Chandigarh, Coimbatore, Hyderabad, Chennai, Bangalore, Kochi, Vishakhapatnam, Kolkata, Vijayawada, Jaipur, Pune and Lucknow. The brand is expanding soon to Ludhiana and Calicut.