Tata ZEST Premio Celebrates 85,000 Customers on Road

Tata ZEST Premio Celebrates 85,000 Customers on Road and is a limited edition that comes subtle additions over the normal version to make it stand out

Tata Motors today added a premium touch to its ZEST range by introducing the ZEST Premio – a special edition car with 13 new features. With more than 85,000 Tata ZESTS owners all around the country, the ZEST Premio comes as a special edition to celebrate the success. It will be on sale from 1st March 2018 at a starting price of INR 7.53L for the diesel version (ex-showroom Delhi) across all Tata Motors sales outlets, in India. Zest is the only compact sedan to be awarded 4 stars in safety by Global NCAP, the ZEST continues to provide its customers with enhanced value offering.

The ZEST Premio debuts with a host of features like dual tone roof in glossy black, piano black hued outside mirrors on the exterior, and a chic tan finished mid pad on the dashboard in the interior. Two handsome exterior colours – Titanium Grey and Platinum Silver – provide an excellent platform to highlight the exquisite finishes added to the ZEST Premio.

The exterior has smoked multi-reflector headlamps and a piano black hood strip at the front to accompany the elegant dual tone bumper. At the rear, a piano black boot lid garnish complements the Premio special edition badge. The wheels are embellished with proud silver wheel covers. As a final flourish, buyers can add a piano black spoiler as an optional accessory.

Tata ZEST Premio (2)

Under the hood, the ZEST Premio is equipped has the ubiquitous 1.3L, 4 cylinder, BS IV Quadrajet, common rail, turbodiesel engine, putting out 75PS power and 190 Nm torque. The engine is paired with a 5 speed manual transmission. The urbane interior benefits from new premium seat fabric with contrast stitching and Premio branding, which is carefully colour co-ordinated with the strikingly finished tan mid pad. Entertainment and great sound quality comes from the ConnectNext touchscreen infotainment system by HarmanTM, with phone based apps including Navigation.

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