Mercedes Benz launches C-Class Edition C in India just in time for festive to offer something more to its customer and continue to add numbers to its massive sales
The German luxury car manufacturer Mercedes-Benz has introduced an Edition C of its C-Class portfolio. The premium sedan is priced at 42.54 lakh for the C 200 Avantgarde, Rs 43.54 lakh for the C 220 d Avantgarde and Rs. 46.87 lakh for the C 250 d Avantgarde (all prices are ex-showroom, India). The special edition super good looking Mercedes is offered in a new red paint scheme labeled as the designo Hyaacinth red and comes with cosmetic upgrades. The C-Class has been a spectacular success in the Indian market since its launch and has sold over 27,500 units. The company expects and is confident about getting the same results from the C-Class Edition C.
The newly launched Edition C gets a lot of exterior and interior upgrades, embellishing the sportiness of the existing C-Class models. The C-Class Edition C was launched by Roland Folger, Managing director and CEO, Mercedes Benz India and the premium sedan will be available across all dealerships in the country from now on. The C-Class Edition C has been given all the bits to make it look sportier and stand out from the standard C-Class. The Editon C sports a front apron spoiler, rear spoiler painted in all black, 5-twin spoke light alloy wheels finished in gloss black and edition C badging.
The night package comes with front twin louvers, mirror housings, beltline and side skirts in black. The all new Edition C also very smartly features LED logo projector for front doors to welcome the owner with a very pleasing Mercedes-Benz logo. Coming on the inside the C-Class Editon C features Open-pore black ash wood trim finish, stainless steel sports pedals with embossed rubber studs, giving the driver an amazing sporty feel while tearing the road. The sporty sedan also gets Garmin Map Pilot SD card navigation system standard across all the variants.
The Edition C has been launched to add a bit of sportiness to the very common and standard looking existing C-Class models, which will automatically help the German giants to attract more customers in the market looking for luxury and sporty feel at the same time. In this very competitive Indian market, the freshly launched Mercedes Benz C-Class will likely rival the Audi A4, BMW 3 Series and the Jaguar XE.