Yamaha today launched the new pan India brand campaign ‘The Call of the Blue 2.0’ upon the trajectory of substantial success of the maiden campaign launched in the year 2018. ‘The Call of the Blue’ is the brand campaign of Yamaha that draws parallel to its product planning, marketing and customer engagement strategies with the brand’s global image of ‘excitement, style and sportiness’. The new campaign expresses a sense of reward upon the exciting, sporty and stylish experiences of Yamaha as the brand is revved up to incite racing excitement into Indian roads.
The Call of the Blue was launched in August 2018 to deliver the uniqueness of the brand by building up the exhilaration of Yamaha racing through its products and related experiences. The campaign witnessed a roaring success with outdoor activities conducted across 6 cities where a unique sportiness and excitement of the brand had entranced the motorcycle enthusiasts to throttle up the whole time they had spent into the world of Yamaha.
Further to stimulate the excitement that is Yamaha, a new series of Monster Energy Yamaha Moto GP Limited Edition 2019 of two wheelers including the YZF-R15 Version 3.0 (155 cc), FZ 25 (249 cc) and Cygnus Ray ZR (113 cc) is launched today. The new Monster Energy Yamaha Moto GP Limited Edition 2019 of two wheelers will run the show for the brand’s vision to represent Yamaha’s racing spirit and passion into regular street-riding.
The Yamaha YZR-M1 inspired branding can be found appearing on the fairing, tank and side panels outlining its R-DNA pedigree. This includes the Monster Energy Yamaha Moto GP livery, premium gold Yamaha Motor tuning fork logo, Yamaha racing speed block logo and the brand slogan logo. Additionally, the ‘racing branded’ T-shirt is offered complimentary with the purchase of the two wheelers from the lineup of Monster Energy Yamaha Moto GP Limited Edition 2019.
YZF-R15 Version 3.0 (155 CC) Monster Energy Yamaha Moto GP Limited Edition 2019
Rs. 142,780/-
FZ 25 (249 CC) Monster Energy Yamaha Moto GP Limited Edition 2019
Rs. 136,680/-
Cygnus Ray ZR (113 CC) Monster Energy Yamaha Moto GP Limited Edition 2019
Rs. 59,028/-
TVC: https://www.youtube.com/watch?v=eWFDmW9rWsU&feature=youtu.be
Read this too: Yamaha Enticer 150 to rival Intruder 150?
Read this too: Yamaha RayZR with new colors for 2018
Read this too: FASCINO BSIV ENGINE DETAILS
Read this too: RAY ZR EXCLUSIVE ROAD TEST REVIEW
Read this too: Ray Z Rally Edition launched
Read this too: Exclusive! RX 110 Saluto Ridden! (Hint: It’s goood!)
——————
Read this too: Yamaha Fz and Fazer 2017 color schemes
Read this too: Yamaha 400cc KTM Rival coming along with MT-03/25
Read this too: Fz25 vs Apache 200 Ultimate comparison
Read this too: Fz25 spec comparison with all rivals
Read this too: Fazer25 Road Test Review
Read this too: FZ25 first ride review
Read this too: MT-03 India details
———–
Read this too: Yamaha R15 V3 vs V2.0 spec comparison
Read this too: Yamaha R15 V3 video review
Read this too: AHO HEADLAMP ON FITTED ON NEW R15
Read this too: YAMAHA R15-S has been roadtested, new version!
Read this too: R15 version 3 Road Test
Read this too: Yamaha R3 vs rivals on paper
———————–
Read this too: MT-09 details for 2017 version
Read this too: Yamaha R1 Launched in India
Read this too: Yamaha MT-09 REVIEW, ROAD TEST!
